Favorite Business Tools

Wondering what tools you need to run your business? Here’s a list of what I use and can recommend. Many of these have free versions!

^Indicates tool I do not currently use, but can happily recommend.


*Disclosure: This page may contain affiliate links. This means I'll be compensated if you click through and take action. I promise I only recommend tools I like and think you'll like, too. Read my Disclaimer for more info.


Service-Based Business Tools

  • Dubsado*: (Use code “productiveco”* (all lowercase) for 30% off your first paid month or year) An all-in-one client management tool that can be used worldwide. Here’s a small list of what it can do. I can help you get started with my free Dubsado Roadmap.

    • Client and document organization

    • Template storage

    • Forms, contract signing, and lead captures

    • Lead management / sales pipeline management

    • Workflow automation

    • Time tracking

    • Scheduling

    • Branding to your business

    • Client portals

    • Invoicing, payments, and automated reminders

    • And so much more!

  • HoneyBook*: Another all-in-one client management tool that can be used by business owners in the US or Canada (your clients can be located anywhere). Get 50% off your first year* using my affiliate link.

    • Client and document organization

    • Template storage

    • Forms, contract signing, and lead captures

    • Lead management / sales pipeline management

    • Workflow automation

    • Time tracking

    • Scheduling

    • Branding to your business

    • Client portals

    • Invoicing, payments, and automated reminders

    • And so much more!

  • PaperBell*^: Exclusively for coaches and consultants, PaperBell makes selling packages and scheduling sessions a breeze:

    • Combine individual and group sessions in a package

    • Offer pay-in-full discounts

    • Easily track how many sessions a client has left

    • Sign contracts, automate forms / surveys

    • Client portals

  • Profi*^: Exclusively for coaches, AwareNow is more than HIPAA-compliant a scheduling tool for individual or group coaching. You can host e-courses to complement your coaching sessions, too.

  • Acuity*: Self-scheduling tool as an alternative to Dubsado’s scheduler

  • Zoom: Video & phone conferencing with screensharing and chat features

  • Free VIP Day Roadmap*: Download a free guide for making 4-figures in one day through virtual VIP days.

  • Services & Pricing Guide Template*: Create an attractive guide to give your clients in Canva or InDesign

  • The Contract Shop*: Contract templates for various industries

  • Artful Contracts*: (Use code PRODUCTIVECO for 10% off)* Contract templates for service-providers

  • Boss Contract Society*: Contract templates for service-providers

  • Postable: (Use code MRRFCQPQ2U for $5 off)* Send clients cards that look hand-written and can be scheduled in advance

  • Moo*: Business cards with high-quality card stock

  • CloudSpot*^: Client photo gallery for photographers that integrates with Dubsado

Product-Based Business Tools

  • MemberVault*: Online course hosting platform that doubles as a place to hold free downloads. Has savvy analytics, email notifications, hidden bonus options, and gamification features

  • Thinkific*^: A traditional online course hosting platform

  • Squarespace Access^: Kerstin Martin’s course shows you how to host online courses within your Squarespace website

  • ThriveCart*: Shopping cart, affiliate center host, and JV partnership manager with lifetime subscription option

  • SendOwl*^: Affordable digital product shopping cart and delivery tool with affiliate center hosting

  • Deadline Funnel*: Dynamic, evergreen countdown timers for emails and websites that automatically bump prices when timers run out

Business Operations

  • ClickUp*: Manages my projects, tasks, and biggest goals. I recommend the Business plan. Has nifty features like:

    • Recurring tasks & automations

    • Docs

    • Dashboards

    • Goals & milestones

    • Custom fields, so you can customize any project with different dropdown fields, etc.

  • Asana^: Simple project and task management app (alternative to ClickUp)

  • Zapier: Connect software that don’t have native integrations (without writing code!)

  • LastPass: Free encrypted password generator, storage, and sharing

  • G-Suite*: (Save 10% off your first year with code UCKUG9QHFF3GAHF) Google’s best collaboration and productivity tools rolled into one suite

    • Gmail - Email

    • Calendar - Calendar

    • Drive - Cloud storage for documents and images

    • Docs - “Word” documents that can be shared and commented on

    • Voice - Free phone number, so you don’t have to give clients your personal one

  • Kill Newsfeed: Removes Facebook’s newsfeed and limits your distractions

  • Unroll.Me: Finds all your email subscriptions and lets you quickly unsubscribe from the ones you want

  • Marinara: Pomodoro timer to break your work into short intervals

  • Chatra*: Website chat messenger perfect for solopreneurs

  • MeetingBird^: Schedule team meetings based on everyone’s availability

  • AirTable*^: Super spreadsheets that can double as a database

Finance

  • Wave: Free, easy bookkeeping software with payroll and vendor options

  • Krener Bookkeeping & Tax: My US accountant - he works with creatives and online business owners

  • Wise*: (Get a $900 international transfer free) Easy transfers between bank accounts and best exchange rates between countries

Marketing

  • Squarespace*: Build a stunning website without ever touching code

  • Namecheap*: Buy your website domain (name)

  • ConvertKit*: Preferred email marketing tool with content upgrade capabilities; free for 500 subscribers (up to 1000 for referring friends)

  • MailerLite*: Email marketing tool free up to 1000 subscribers.

  • MotionMail: Create a sense of urgency with countdown timers in your emails

  • Affiliate Promotional Pack Template*: Create an affiliate partner onboarding guide with this Canva or InDesign template

  • Tailwind*^: (You’ll save $15 when you sign up) Pinterest scheduler

  • Planoly*^: Instagram scheduler, hashtag saver, and comment monitor

Design

  • Canva*: Graphic design software for the non-designer

Video Tools

  • Loom*: Free and easy screen and video recording software

  • Logitech c920*: Affordable webcam

  • Audio Technica Microphone*: Microphone that reduces background noise and captures high-quality sound

  • Filmora: Simple video editing software (most editing software are for Macs only, but this one’s great for PCs)

Personality Tests

  • Myers-Briggs: Explore how you perceive the world around you and make decisions

  • Big 5: The most scientifically sound way to classify personality

  • Kolbe A*: Analyzes M.O. so you can determine how to set up your business to suit your personality. Also great for figuring out how to collaborate with clients and teammates. Costs about $50, but worth every penny.

  • Gretchen Rubin’s 4 Tendencies: Analyzes how you manage inner and outer expectations. Use this information to guide how you approach making habits and reaching goals.

  • Strength Finders: Find out what your top strengths are, so you can capitalize on your skills